Case Study

AI, HCP engagement, Next Best Action

Biopharma sales case study – Next Best Action activation

Customer journeys, HCP engagement, Media efficiency

Optichannel bridges field coverage gaps: 41% increase in unique prescribers via digital only

Discover how PharmaForceIQ rapidly boosted patient engagement and website quality visits by 195% on a limited budget using a hyper-targeted, optichannel approach.

Customer journeys, Patient engagement

Supercharging patient engagement within one quarter

Discover how PharmaForceIQ rapidly boosted patient engagement and website quality visits by 195% on a limited budget using a hyper-targeted, optichannel approach.

Media efficiency

Reduce Media Spend but Increase Engagement and Market Share? Here’s How We Achieved It

Dive into one recent campaign where we partnered with a mature brand in a crowded indication to successfully reduce media spend by a significant margin.

Launch planning, Optichannel excellence

Exceeding Benchmarks: Driving Launch Success in a Rare Indication

Learn about one recent campaign where we partnered with a brand team to achieve remarkable launch results in a second-line therapy.

AI, Commercial, Next Best Action, Omnichannel, Pharma

How Can You Get the Best Out of Next Best Action in Pharma?

A practical guide to what NBA is, why adoption is harder than implementation, and what separates the programs that work from the ones that do not.

Medical affairs, Therapeutic area expertise

How PharmaForceIQ Helped Drive Consistent, Repeated HCP Visits to a Medical Affairs Website

Dive into one recent partnership with an oncology medical affairs team designed to drive education and repeat website visits across multiple indications.

Launch planning, Therapeutic area expertise

Optichannel Campaign Results: Driving 22% NRx Lift at Launch in a Small Oncology Indication

See one example of pharma optichannel campaign results from a partnership with an oncology brand team to drive engagement and revenue quickly when launching a new targeted therapy.

Therapeutic area expertise, Understanding ROI

How PharmaForceIQ Doubled Engagement and Boosted NRx Lift for a Second to Market Specialty Medication

Using a hyper-targeted omnichannel approach, we enabled this brand team to target their customers more effectively, while allowing their marketing spend to go further.

AI, HCP engagement

Aktana improves sales growth by 14% during indication launch for an innovative oncology drug